Just Journalism Methodology
Just Journalism’s approach to analysing media coverage is informed and inspired by the regulatory frameworks which govern standards in press and broadcast news-reporting in the UK.These codes and guidelines are in place to ensure that core journalistic standards are upheld, particularly when dealing with controversial subjects like Israel and the Middle East.
The BBC Editorial Guidelines, Ofcom Broadcasting Code and The Press Complaints Commission Code of Conduct are the main UK sources for media standards and provide a frame of reference for Just Journalism’s work. They set out guidelines for the BBC, television and radio broadcasters, and the print media and deal with the crucial issues of accuracy, balance and impartiality.
We employ both quantitative and qualitative research methods in examining trends in journalistic output on the Middle East. Through rigorous and systematic analysis, we aim to produce cutting edge research which reveals original insight into how the UK media approach an often divisive subject.